These days it’s almost impossible to turn on the TV or read news with out seeing something about social media, social marketing, or social networking. Sites like Facebook, which is now the most trafficked site in the US, along with Twitter, Digg, Linkedin, MySpace, Youtube, Ning, Mixx, and more are all trying to get more users to spend more time on their sites in hopes of gaining bigger position in the Internet to where they can monetize and make some money.
In fact, just last week Twitter announced it’s own monetizing strategy, which includes paid tweets from major companies. Facebook has been doing this for years already, and the same with MySpace, but it’s the first for Twitter and assuming it’s successful, more will follow. Continue reading
I’ve been blogging for about two years now and I have to say that I love blogging. Blogging is one of the few things that we can all do to help each other share thoughts, gain more knowledge, and maybe make a couple of bucks. There are so many ways to do a blog, and things to blog about that I wonder why everyone doesn’t have a blog already. In fact, I’m so happy blogging that I run 4 personal blogs, as well as half of dozen blogs for my company. In addition, my company is seeing the value of blogging and they are letting me set up even more blogs to help generate viral marketing on the web. Blogs can be about anytime and everything. The best blogs are the ones that really have good content and not just some collection of random posts and articles that a person gets off another site. True bloggers know that the only way to build an audience to put out unique original content that is thought provoking and relevant. Continue reading
I’m currently putting together thoughts on a new book about social marketing. In doing so, I’m trying to figure out if the title should be very technical sounding title for the savvy-minded, or if it should be a more common sense approach to socializing and how it relates to every day people. The book will cover the many new emerging social networks, how they work, which ones to be one, and for what reasons, as well as it will touch on how to apply those to various strategies on the web today.
I had a couple of thoughts about the title and I’m going throw them out here. It would be nice to hear from some of you about which ones you like or if you have a suggestion of your own please feel free to write a comment. Continue reading