Practical Social Marketing Management Tips

These days it’s almost impossible to turn on the TV or read news with out seeing something about social media, social marketing, or social networking.  Sites like Facebook, which is now the most trafficked site in the US, along with Twitter, Digg, Linkedin, MySpace, Youtube, Ning, Mixx, and more are all trying to get more users to spend more time on their sites in hopes of gaining bigger position in the Internet to where they can monetize and make some money.

In fact, just last week Twitter announced it’s own monetizing strategy, which includes paid tweets from major companies.  Facebook has been doing this for years already, and the same with MySpace, but it’s the first for Twitter and assuming it’s successful, more will follow. Continue reading

Happy Blogging

1126728_home_work_close-up_3I’ve been blogging for about two years now and I have to say that I love blogging. Blogging is one of the few things that we can all do to help each other share thoughts, gain more knowledge, and maybe make a couple of bucks.  There are so many ways to do a blog, and things to blog about that I wonder why everyone doesn’t have a blog already. In fact, I’m so happy blogging that I run 4 personal blogs, as well as half of dozen blogs for my company.  In addition, my company is seeing the value of blogging and they are letting me set up even more blogs to help generate viral marketing on the web.  Blogs can be about anytime and everything.  The best blogs are the ones that really have good content and not just some collection of random posts and articles that a person gets off another site.  True bloggers know that the only way to build an audience to put out unique original content that is thought provoking and relevant. Continue reading

It’s a Social, It’s a Mixer, It’s Twestival Anaheim

Here are the details for the event, it’s open to the public, and free to get come and socialize.  Please spread the word so that we can have a fun and productive social mixer.
What: Anaheim Twestival 2009 Social Mixer
Where: Sheraton Park in Anaheim off Harbor Blvd and Katella Ave. – Lobby Bar
When: Thursday Feb. 12, 2009, at 7pm in their Lobby Bar
Why: Meet and engage with other Twitter members and help out a good cause, Charity: Water.

Title For My New Book About Social Marketing

graphic_backlinks2I’m currently putting together thoughts on a new book about social marketing.  In doing so, I’m trying to figure out if the title should be very technical sounding title for the savvy-minded, or if it should be a more common sense approach to socializing and how it relates to every day people.  The book will cover the many new emerging social networks, how they work, which ones to be one, and for what reasons, as well as it will touch on how to apply those to various strategies on the web today.

I had a couple of thoughts about the title and I’m going throw them out here. It would be nice to hear from some of you about which ones you like or if you have a suggestion of your own please feel free to write a comment. Continue reading

Socializing with Relevance makes Social Sites Relevant

Socializing with relevance makes social sites relevant.

I’ve been using social sites for the past couple of years now, and find them very useful in my daily life.  Yes, I’m one of those people that one would be called a twitter-holic, or Facebook fiend, but in truth I get more information and stay current with more things than I ever got from traditional media and networks.  In the past, the I would use newspaper and television to get my current news, but today I can use my social networks to see what things are making news at that very moment and the ones that matter most to me.  However, I find that many social sites don’t have the ability to weed out irrelevant content, but some have found ways to keep the most relevant content upfront.

social_sitesIn order to truly take advantage of these networks I think it’s a good idea to exchange one’s ideas freely across the networks at the same time.  What this will do is make each site more relevant by making the content the driving force for one’s social persona.  This means that because I’ve got all of my sites linked together I think twice before posting something that I don’t think is somewhat relevant or useful to the majority of people in my network, versus just socializing things because they are there.  For example, I have a Digg, account, but I’ve got my Digg feed linked up to my Friendfeed, which posts to my Twitter, and then goes to my Facebook.  Continue reading

Sal Surra Has A Personal Blog

angelgame3Here I am.  I’m finally opening my personal blog and wanted to start by saying hello, and welcome.  I’ve been running blogs for a couple of years now, and have been talking about starting my own for awhile, but just never found enough time for it.  However, I’m finding more and more that it’s important to keep a personal blog, journal, or whatever form of written thoughts a person wants to keep, and share it with the world.

Why?  There a lot of a reasons for it, but for me it’s a matter of getting out thoughts that I keep inside of my head, or things that I want to share, or ideas that I have, or items that can helpful.  In today’s world it’s getting less and less personal and getting to be more interpersonal.  The reason is that we are building ourselves virtually everyday on places like Facebook and Myspace, but while doing so we are looking at ourselves and taking more time to think about the things that make us tick. Continue reading